| Clean Eatz | McDonald's | |
| Disclosure honesty | B | C |
| Investment from | $353,700 | — |
| Total fees | 8% | 9% |
| Outlets | 98 | 13,457 |
| Lawsuits | 0 | 19 |
2023 data: 67 franchises open 18+ months. Average gross sales $1,086,720; median $976,634. Bottom 25% averaged $616,104. EBITDA averaged $153,230 (excludes owner salary). 40% achieved/exceeded average.
Discloses avg $3.96M franchised sales + pro forma operating income before occupancy at 3 tiers; excludes rent, royalty, D&A, interest — overstates profitability
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