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Domino's Pizza vs Marco's Pizza — which franchise is the better buy?

Side by side from the public FDDs — no franchisor spin.
Domino's PizzaMarco's Pizza
Disclosure honestyBB
Investment from$107,450$286,477
Total fees9.5%11%
Outlets7,2361,139
Lawsuits64

Domino's Pizza: what their numbers say

AWUS data 2020-2024 for franchised/company-owned traditional stores. EBITDA percentages by sales bracket (1.7%-14.7%). 44-51% stores achieved/exceeded AWUS. Limited to US excluding territories.

Marco's Pizza: what their numbers say

Net Royalty Sales for 997 stores open full 52-week period in 2025. Average $878,180; median $832,403. 29.8% exceeded $1M. Excludes new stores, special venues, international locations.

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