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USA Ninja Challenge vs Crunch — which franchise is the better buy?

Side by side from the public FDDs — no franchisor spin.
USA Ninja ChallengeCrunch
Disclosure honestyBB
Investment from$436,300$2,147,500
Total fees9%7%
Outlets45486
Lawsuits02

USA Ninja Challenge: what their numbers say

Operational franchise outlets gross sales data (average $271,006 in 2025, median $254,490). Company-owned outlet generated $334,649 in 2025 gross sales. Data excludes 3 satellite locations not representative of full business.

Crunch: what their numbers say

Crunch Fitness only: 331 qualified domestic locations (94% reporting). Provides gross revenue ranges, EBITDA by age cohorts (12-59 months), active member counts. Crunch Select: no financial performance representations disclosed.

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