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Wetzel's Pretzels vs Auntie Anne's — which franchise is the better buy?

Side by side from the public FDDs — no franchisor spin.
Wetzel's PretzelsAuntie Anne's
Disclosure honestyBD
Investment from$188,500$157,795
Total fees8%9%
Outlets4581,247
Lawsuits14

Wetzel's Pretzels: what their numbers say

Discloses average/median/high/low Adjusted Gross Revenue by location type and P&L data for regional/outlet mall stores showing avg net operating income ~$190K. Excludes new stores, affiliate units, incomplete reporters; no owner salary deducted from labor.

Auntie Anne's: what their numbers say

Discloses Net Sales only (no costs, no profit) for enclosed mall, outlet center, airport, and Cinnabon co-branded shops. Excludes streetside, concession, most co-branded, and non-eligible units. No income or expense data provided.

Get the real owner take-home for either — $149

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