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SUBJECT DOSSIER · FDD 2026

Brixx Wood Fired Pizza Franchise

Cost, fees, owner earnings, closure rate and litigation for a Brixx Wood Fired Pizza franchise — pulled from the franchisor's own public FDD (2026), not its sales material.

Pizza · disclosure-honesty grade · from public state filings

Disclosure honesty

C
Transparency 3 / 5

Brixx Wood Fired Pizza discloses earnings (Item 19) — but the grade is how honestly. We graded it C.

Outlets19
Disclosed lawsuits0
Closure signals2 ceased
Investment
$987,550–$1,579,000
Total fees
7% of sales
Outlets
19
Closure signals
2 ceased, 1 terminated
Lawsuits
0
◢ FINDINGS
ITEM 20
2 outlets ceased operations
3 outlets ceased 2023; declining company-owned base (11→9); 2025 system flat at 19 units.

What their own earnings claim actually says

Discloses New South-operated and franchisee-operated average/median gross sales for 2024-2025. New South avg $2.8-2.9M; franchisee avg $1.7-1.8M. Excludes operating costs, expenses, royalties. Cherry-picks established units (1+ year operation only).

What a Brixx Wood Fired Pizza franchise actually costs to run

FeeDisclosedWhere it comes from
Initial franchise fee$50,000Item 5 — paid up front, before you open
Royalty5% of gross salesItem 6 — charged on revenue, not profit
Advertising fund2% of gross salesItem 6 — brand marketing, spent at the franchisor's discretion
Total recurring fees7% of gross salesBefore rent, labor, food or debt service
Total initial investment$987,550 – $1,579,000Item 7 — franchisor's own low/high estimate

Royalty 5% weekly; Brand Fund 2% weekly; local advertising 2% monthly minimum. Multiple discretionary/penalty fees including non-compliance ($250-$1,000), unapproved advertising fines, liquidated damages (minimum $60K).

Royalty and ad-fund percentages are charged on gross sales — an owner pays them whether or not the location is profitable.

Brixx Wood Fired Pizza system size and owner turnover

Total outlets19
Ceased operations2
Terminated by franchisor1
Transferred to new owners1
Closure rate10.5% of outlets

3 outlets ceased 2023; declining company-owned base (11→9); 2025 system flat at 19 units.

From Item 20 of the FDD 2026. Terminations and ceased operations are the franchisor's own count of owners who stopped — the number the sales pitch leaves out.

Is Brixx Wood Fired Pizza worth it? — how it compares to 38 similar franchises

Ongoing fees7% of saleslower than most (median 8%)
Startup costfrom $987,550pricier than 74% of peers
Disclosure honestyGrade Ctypical for the category
Closure rate10.5% of outletsworse than 92% of peers
Disclosed lawsuits0fewer than most

Benchmarked against every pizza franchise we've graded from public FDDs — the context the franchisor's pitch never gives you.

◤ CLASSIFIED · ITEM 19 RECONSTRUCTED

Owner take-home for a Brixx Wood Fired Pizza

The franchisor's framing: Discloses New South-operated and franchisee-operated average/median gross sales for 2024-2… We reconstruct what an owner actually keeps, from their own FDD.

LOW
MEDIAN
HIGH

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Brixx Wood Fired Pizza franchise — frequently asked

How much does a Brixx Wood Fired Pizza franchise cost?
The FDD lists a total initial investment of about $987,550–$1,579,000, including a $50,000 initial franchise fee.
How much do Brixx Wood Fired Pizza franchise owners make?
Discloses New South-operated and franchisee-operated average/median gross sales for 2024-2025. New South avg $2.8-2.9M; franchisee avg $1.7-1.8M. Excludes operating costs, expenses, royalties. Cherry-picks established units (1+ year operation only). We grade this disclosure C for honesty.
What are the Brixx Wood Fired Pizza franchise fees?
Brixx Wood Fired Pizza's FDD discloses a $50,000 initial franchise fee, a 5% royalty on gross sales, a 2% advertising-fund contribution, for roughly 7% of gross sales in recurring fees before rent, labor, or debt service. Royalty 5% weekly; Brand Fund 2% weekly; local advertising 2% monthly minimum. Multiple discretionary/penalty fees including non-compliance ($250-$1,000), unapproved advertising fines, liquidated damages (minimum $60K).
What is the Brixx Wood Fired Pizza franchise profit margin?
Brixx Wood Fired Pizza does not publish a franchisee net-profit margin — almost no franchisor does. What Item 19 actually shows: Discloses New South-operated and franchisee-operated average/median gross sales for 2024-2025. New South avg $2.8-2.9M; franchisee avg $1.7-1.8M. Excludes operating costs, expenses, royalties. Cherry-picks established units (1+ year operation only). Recurring fees alone take about 7% of gross sales, before rent, labor, food or debt service. Margin has to be reconstructed from the disclosure, not read off it.
What is the Brixx Wood Fired Pizza franchise failure rate?
3 outlets ceased 2023; declining company-owned base (11→9); 2025 system flat at 19 units.
How many Brixx Wood Fired Pizza locations are there?
Brixx Wood Fired Pizza's FDD reports 19 total outlets, with 2 that ceased operations in the most recent reporting year and 1 transferred to new owners. Item 20 is where system health shows up before the marketing does.
Does Brixx Wood Fired Pizza have complaints or lawsuits?
Brixx Wood Fired Pizza discloses no material litigation in Item 3 of the filing we reviewed. That's a positive signal, though it covers only what the franchisor is required to report.
Is a Brixx Wood Fired Pizza franchise worth it?
It depends on the numbers, not the pitch. Brixx Wood Fired Pizza scores C on disclosure honesty, carries about 7% of sales in ongoing fees. Get the real owner take-home before you sign.

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Source: WI DFI Franchise Registration (2026). FranchiseValidate is independent and not affiliated with Brixx Wood Fired Pizza or its franchisor. Figures are extracted from the franchisor's own public disclosure document; verify against the current FDD before any decision.