CoCo / Doka Franchise
Cost, fees, owner earnings, closure rate and litigation for a CoCo / Doka franchise — pulled from the franchisor's own public FDD (2026), not its sales material.
Disclosure honesty
CoCo / Doka discloses little or no owner-earnings data (Item 19) — the franchisor won't put real profit in writing.
What their own earnings claim actually says
No financial performance representations disclosed. Franchisor explicitly states no representations about franchisee or company-owned store performance made.
What a CoCo / Doka franchise actually costs to run
| Fee | Disclosed | Where it comes from |
|---|---|---|
| Initial franchise fee | $40,000 | Item 5 — paid up front, before you open |
| Royalty | 2% of gross sales | Item 6 — charged on revenue, not profit |
| Advertising fund | 4% of gross sales | Item 6 — brand marketing, spent at the franchisor's discretion |
| Total recurring fees | 6% of gross sales | Before rent, labor, food or debt service |
| Total initial investment | $221,300 – $454,000 | Item 7 — franchisor's own low/high estimate |
2% royalty + 4% admin fee (6% total ongoing). Marketing fund up to 2% additional possible.
Royalty and ad-fund percentages are charged on gross sales — an owner pays them whether or not the location is profitable.
CoCo / Doka system size and owner turnover
| Total outlets | 36 |
| Ceased operations | 2 |
| Terminated by franchisor | 1 |
| Transferred to new owners | 0 |
| Closure rate | 5.6% of outlets |
2 store closures, 1 termination in 2025. Low transfer activity.
From Item 20 of the FDD 2026. Terminations and ceased operations are the franchisor's own count of owners who stopped — the number the sales pitch leaves out.
Is CoCo / Doka worth it? — how it compares to 59 similar franchises
| Ongoing fees | 6% of sales | lower than most (median 7%) |
| Startup cost | from $221,300 | pricier than 69% of peers |
| Disclosure honesty | Grade F | less honest than most of the category |
| Closure rate | 5.6% of outlets | worse than 63% of peers |
| Disclosed lawsuits | 0 | fewer than most |
Benchmarked against every retail & business services franchise we've graded from public FDDs — the context the franchisor's pitch never gives you.
Owner take-home for a CoCo / Doka
The franchisor's framing: No financial performance representations disclosed. Franchisor explicitly states no repres… We reconstruct what an owner actually keeps, from their own FDD.
- Reconstructed owner P&L — net take-home after royalty, ad fund, rent, labor & debt
- Break-even timeline + cash-on-cash ROI
- Full fee stack + required-purchase markups
- Decoded real failure / closure rate
- How it ranks vs comparable franchises
- Validation-call playbook — the exact questions to ask
See a full sample report → · 30-day guarantee
CoCo / Doka franchise — frequently asked
- How much does a CoCo / Doka franchise cost?
- The FDD lists a total initial investment of about $221,300–$454,000, including a $40,000 initial franchise fee.
- How much do CoCo / Doka franchise owners make?
- CoCo / Doka discloses little or no earnings data (Item 19) — meaning the franchisor won't put real owner profit in writing. That's a red flag worth questioning.
- What are the CoCo / Doka franchise fees?
- CoCo / Doka's FDD discloses a $40,000 initial franchise fee, a 2% royalty on gross sales, a 4% advertising-fund contribution, for roughly 6% of gross sales in recurring fees before rent, labor, or debt service. 2% royalty + 4% admin fee (6% total ongoing). Marketing fund up to 2% additional possible.
- What is the CoCo / Doka franchise profit margin?
- CoCo / Doka discloses no Item 19 earnings representation, so no profit margin can be derived from the FDD at all. Any margin figure quoted elsewhere is an estimate, not a disclosure.
- What is the CoCo / Doka franchise failure rate?
- 2 store closures, 1 termination in 2025. Low transfer activity.
- How many CoCo / Doka locations are there?
- CoCo / Doka's FDD reports 36 total outlets, with 2 that ceased operations in the most recent reporting year and 0 transferred to new owners. Item 20 is where system health shows up before the marketing does.
- Does CoCo / Doka have complaints or lawsuits?
- CoCo / Doka discloses no material litigation in Item 3 of the filing we reviewed. That's a positive signal, though it covers only what the franchisor is required to report.
- Is a CoCo / Doka franchise worth it?
- It depends on the numbers, not the pitch. CoCo / Doka scores F on disclosure honesty, carries about 6% of sales in ongoing fees. Get the real owner take-home before you sign.
Own a CoCo / Doka? Add your real numbers (anonymous)
We publish only aggregated benchmarks — never your name. Contribute and we'll show you how your numbers compare.
Compare CoCo / Doka to similar franchises
See all franchises ranked by disclosure honesty →
Source: WI DFI Franchise Registration (2026). FranchiseValidate is independent and not affiliated with CoCo / Doka or its franchisor. Figures are extracted from the franchisor's own public disclosure document; verify against the current FDD before any decision.