Decor Franchise
Cost, fees, owner earnings, closure rate and litigation for a Decor franchise — pulled from the franchisor's own public FDD (2026), not its sales material.
Disclosure honesty
Decor discloses earnings (Item 19) — but the grade is how honestly. We graded it C.
What their own earnings claim actually says
44 franchises averaged $10,529 weekly sales; median $7,746. 53.3% met/exceeded average. No expense deductions shown.
What a Decor franchise actually costs to run
| Fee | Disclosed | Where it comes from |
|---|---|---|
| Initial franchise fee | $30,000 | Item 5 — paid up front, before you open |
| Royalty | 5% of gross sales | Item 6 — charged on revenue, not profit |
| Advertising fund | 1.5% of gross sales | Item 6 — brand marketing, spent at the franchisor's discretion |
| Total recurring fees | 6.5% of gross sales | Before rent, labor, food or debt service |
| Total initial investment | $144,350 – $272,400 | Item 7 — franchisor's own low/high estimate |
Royalty up to 7%; marketing fee up to 2%; extensive additional fees for training, POS, technology, compliance.
Royalty and ad-fund percentages are charged on gross sales — an owner pays them whether or not the location is profitable.
Decor system size and owner turnover
| Total outlets | 45 |
| Ceased operations | 1 |
| Terminated by franchisor | 0 |
| Transferred to new owners | 1 |
| Closure rate | 2.2% of outlets |
1 ceased operations in 2025; 3 closures 2024; 6 closures 2023.
From Item 20 of the FDD 2026. Terminations and ceased operations are the franchisor's own count of owners who stopped — the number the sales pitch leaves out.
Is Decor worth it? — how it compares to 59 similar franchises
| Ongoing fees | 6.5% of sales | lower than most (median 7%) |
| Startup cost | from $144,350 | cheaper than most (median $157,952) |
| Disclosure honesty | Grade C | typical for the category |
| Closure rate | 2.2% of outlets | about average |
| Disclosed lawsuits | 0 | fewer than most |
Benchmarked against every retail & business services franchise we've graded from public FDDs — the context the franchisor's pitch never gives you.
Owner take-home for a Decor
The franchisor's framing: 44 franchises averaged $10,529 weekly sales; median $7,746. 53.3% met/exceeded average. No… We reconstruct what an owner actually keeps, from their own FDD.
- Reconstructed owner P&L — net take-home after royalty, ad fund, rent, labor & debt
- Break-even timeline + cash-on-cash ROI
- Full fee stack + required-purchase markups
- Decoded real failure / closure rate
- How it ranks vs comparable franchises
- Validation-call playbook — the exact questions to ask
See a full sample report → · 30-day guarantee
Decor franchise — frequently asked
- How much does a Decor franchise cost?
- The FDD lists a total initial investment of about $144,350–$272,400, including a $30,000 initial franchise fee.
- How much do Decor franchise owners make?
- 44 franchises averaged $10,529 weekly sales; median $7,746. 53.3% met/exceeded average. No expense deductions shown. We grade this disclosure C for honesty.
- What are the Decor franchise fees?
- Decor's FDD discloses a $30,000 initial franchise fee, a 5% royalty on gross sales, a 1.5% advertising-fund contribution, for roughly 6.5% of gross sales in recurring fees before rent, labor, or debt service. Royalty up to 7%; marketing fee up to 2%; extensive additional fees for training, POS, technology, compliance.
- What is the Decor franchise profit margin?
- Decor does not publish a franchisee net-profit margin — almost no franchisor does. What Item 19 actually shows: 44 franchises averaged $10,529 weekly sales; median $7,746. 53.3% met/exceeded average. No expense deductions shown. Recurring fees alone take about 6.5% of gross sales, before rent, labor, food or debt service. Margin has to be reconstructed from the disclosure, not read off it.
- What is the Decor franchise failure rate?
- 1 ceased operations in 2025; 3 closures 2024; 6 closures 2023.
- How many Decor locations are there?
- Decor's FDD reports 45 total outlets, with 1 that ceased operations in the most recent reporting year and 1 transferred to new owners. Item 20 is where system health shows up before the marketing does.
- Does Decor have complaints or lawsuits?
- Decor discloses no material litigation in Item 3 of the filing we reviewed. That's a positive signal, though it covers only what the franchisor is required to report.
- Is a Decor franchise worth it?
- It depends on the numbers, not the pitch. Decor scores C on disclosure honesty, carries about 6.5% of sales in ongoing fees. Get the real owner take-home before you sign.
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Compare Decor to similar franchises
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Source: MN CARDS 36746-202605-09 (Clean FDD 2026). FranchiseValidate is independent and not affiliated with Decor or its franchisor. Figures are extracted from the franchisor's own public disclosure document; verify against the current FDD before any decision.