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The real numbers on owning a Einstein Bros. Bagels, Noah's New York Bagels, Noah's Bagels franchise
Einstein Bros. Bagels / Noah's Bagels · FDD 2025 · from public state filings
BDisclosure honesty
This franchisor discloses earnings (Item 19) — but read how.
★★★★☆FranchiseValidate transparency rating: 4/5
Investment
$650,000–$1,247,500
Total fees
9% of sales
Outlets
464
Closure signals
5 ceased, 6 terminated
Lawsuits
3
Is Einstein Bros. Bagels, Noah's New York Bagels, Noah's Bagels worth it? How it compares to 312 similar franchises
Ongoing fees
9% of sales
about average
Startup cost
from $650,000
pricier than 86% of peers
Disclosure honesty
Grade B
more honest than 84% of other franchises franchises
Closure rate
1.1% of outlets
about average
Disclosed lawsuits
3
more litigious than 74% of peers
Benchmarked against every other franchises franchise we've graded from public FDDs — the context the franchisor's pitch never gives you.
What their own earnings claim actually says
Provides 2025 sales data for 345 company-owned and 63 franchised restaurants. Median franchised gross sales $1,033,905. Cost factors available. Unaudited compilation; substantial variation between units.
Failure & turnover reality (Item 20)
Franchised system 69 units (2025); minimal recent terminations/transfers but litigation involving breach/misrepresentation claims.
Legal history (Item 3)
3 matters disclosed.
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The franchisor won't put real owner profit in writing. We do — reconstructed from their own FDD.
Franchisor's framing: Provides 2025 sales data for 345 company-owned and 63 franchised restaurants. Median franchised…
🔒 Real estimated owner take-home (low / median / high) — unlocked in the report
Reconstructed owner P&L — net take-home after royalty, ad fund, rent, labor & debt
Break-even timeline + cash-on-cash ROI on your investment
Full fee stack + required-purchase markups
Decoded real failure / closure rate
How it ranks vs comparable franchises
Validation-call playbook — who to call + the exact questions
Einstein Bros. Bagels, Noah's New York Bagels, Noah's Bagels franchise — frequently asked
How much does a Einstein Bros. Bagels, Noah's New York Bagels, Noah's Bagels franchise cost?
The FDD lists a total initial investment of about $650,000–$1,247,500, including a $35,000 initial franchise fee.
How much do Einstein Bros. Bagels, Noah's New York Bagels, Noah's Bagels franchise owners make?
Provides 2025 sales data for 345 company-owned and 63 franchised restaurants. Median franchised gross sales $1,033,905. Cost factors available. Unaudited compilation; substantial variation between units. We grade this disclosure B for honesty.
What is the Einstein Bros. Bagels, Noah's New York Bagels, Noah's Bagels franchise failure rate?
Franchised system 69 units (2025); minimal recent terminations/transfers but litigation involving breach/misrepresentation claims.
Is a Einstein Bros. Bagels, Noah's New York Bagels, Noah's Bagels franchise worth it?
It depends on the numbers, not the pitch. Einstein Bros. Bagels, Noah's New York Bagels, Noah's Bagels scores B on disclosure honesty, carries about 9% of sales in ongoing fees, and discloses 3 legal matters. Get the real owner take-home before you sign.
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Compare Einstein Bros. Bagels, Noah's New York Bagels, Noah's Bagels to similar franchises
Source: WI DFI Franchise Registration (2025). FranchiseValidate is independent and not affiliated with Einstein Bros. Bagels, Noah's New York Bagels, Noah's Bagels or its franchisor. Figures are extracted from the franchisor's own public disclosure document; verify against the current FDD before any decision.