La Quinta Inn & Suites and La Quinta by Wyndham Franchise
Cost, fees, owner earnings, closure rate and litigation for a La Quinta Inn & Suites and La Quinta by Wyndham franchise — pulled from the franchisor's own public FDD (2026), not its sales material.
Disclosure honesty
La Quinta Inn & Suites and La Quinta by Wyndham discloses little or no owner-earnings data (Item 19) — the franchisor won't put real profit in writing.
What their own earnings claim actually says
Item 19 not provided in FDD excerpts. Cannot assess financial performance representations or cherry-picking.
What a La Quinta Inn & Suites and La Quinta by Wyndham franchise actually costs to run
| Fee | Disclosed | Where it comes from |
|---|---|---|
| Initial franchise fee | $60,500 | Item 5 — paid up front, before you open |
| Royalty | 5.75% of gross sales | Item 6 — charged on revenue, not profit |
| Advertising fund | 3.5% of gross sales | Item 6 — brand marketing, spent at the franchisor's discretion |
| Total recurring fees | 9.25% of gross sales | Before rent, labor, food or debt service |
| Total initial investment | $11,306,990 – $15,752,795 | Item 7 — franchisor's own low/high estimate |
Royalty 5.5-6% GRR (24mo ramp); System Assessment 3.5% GRR; 40+ additional recurring fees (PMS, loyalty, RMS, training, marketing); liquidated damages $3k/room minimum.
Royalty and ad-fund percentages are charged on gross sales — an owner pays them whether or not the location is profitable.
Is La Quinta Inn & Suites and La Quinta by Wyndham worth it? — how it compares to 436 similar franchises
| Ongoing fees | 9.25% of sales | steeper than 72% of other franchises franchises |
| Startup cost | from $11,306,990 | pricier than 98% of peers |
| Disclosure honesty | Grade F | less honest than most of the category |
| Disclosed lawsuits | 12 | more litigious than 95% of peers |
Benchmarked against every other franchises franchise we've graded from public FDDs — the context the franchisor's pitch never gives you.
Owner take-home for a La Quinta Inn & Suites and La Quinta by Wyndham
The franchisor's framing: Item 19 not provided in FDD excerpts. Cannot assess financial performance representations … We reconstruct what an owner actually keeps, from their own FDD.
- Reconstructed owner P&L — net take-home after royalty, ad fund, rent, labor & debt
- Break-even timeline + cash-on-cash ROI
- Full fee stack + required-purchase markups
- Decoded real failure / closure rate
- How it ranks vs comparable franchises
- Validation-call playbook — the exact questions to ask
See a full sample report → · 30-day guarantee
La Quinta Inn & Suites and La Quinta by Wyndham franchise — frequently asked
- How much does a La Quinta Inn & Suites and La Quinta by Wyndham franchise cost?
- The FDD lists a total initial investment of about $11,306,990–$15,752,795, including a $60,500 initial franchise fee.
- How much do La Quinta Inn & Suites and La Quinta by Wyndham franchise owners make?
- La Quinta Inn & Suites and La Quinta by Wyndham discloses little or no earnings data (Item 19) — meaning the franchisor won't put real owner profit in writing. That's a red flag worth questioning.
- What are the La Quinta Inn & Suites and La Quinta by Wyndham franchise fees?
- La Quinta Inn & Suites and La Quinta by Wyndham's FDD discloses a $60,500 initial franchise fee, a 5.75% royalty on gross sales, a 3.5% advertising-fund contribution, for roughly 9.25% of gross sales in recurring fees before rent, labor, or debt service. Royalty 5.5-6% GRR (24mo ramp); System Assessment 3.5% GRR; 40+ additional recurring fees (PMS, loyalty, RMS, training, marketing); liquidated damages $3k/room minimum.
- What is the La Quinta Inn & Suites and La Quinta by Wyndham franchise profit margin?
- La Quinta Inn & Suites and La Quinta by Wyndham discloses no Item 19 earnings representation, so no profit margin can be derived from the FDD at all. Any margin figure quoted elsewhere is an estimate, not a disclosure.
- What is the La Quinta Inn & Suites and La Quinta by Wyndham franchise failure rate?
- Multiple pending franchise disputes (2 vs. Shin/Alsbury); antitrust/price-fixing litigation; parent affiliate facing multiple class actions.
- How many La Quinta Inn & Suites and La Quinta by Wyndham locations are there?
- La Quinta Inn & Suites and La Quinta by Wyndham's Item 20 outlet table isn't clearly stated in the filing excerpt — request the full Item 20 before relying on any unit count.
- Does La Quinta Inn & Suites and La Quinta by Wyndham have complaints or lawsuits?
- La Quinta Inn & Suites and La Quinta by Wyndham discloses 12 legal matters in Item 3 of its FDD. Item 3 covers the franchisor's litigation history, which is the closest thing to a public record of how it treats franchisees — read the case descriptions, not just the count.
- Is a La Quinta Inn & Suites and La Quinta by Wyndham franchise worth it?
- It depends on the numbers, not the pitch. La Quinta Inn & Suites and La Quinta by Wyndham scores F on disclosure honesty, carries about 9.25% of sales in ongoing fees, and discloses 12 legal matters. Get the real owner take-home before you sign.
Own a La Quinta Inn & Suites and La Quinta by Wyndham? Add your real numbers (anonymous)
We publish only aggregated benchmarks — never your name. Contribute and we'll show you how your numbers compare.
Compare La Quinta Inn & Suites and La Quinta by Wyndham to similar franchises
See all franchises ranked by disclosure honesty →
Source: WI DFI Franchise Registration (2026). FranchiseValidate is independent and not affiliated with La Quinta Inn & Suites and La Quinta by Wyndham or its franchisor. Figures are extracted from the franchisor's own public disclosure document; verify against the current FDD before any decision.