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Crunch vs Exercise Coach — which franchise is the better buy?

Side by side from the public FDDs — no franchisor spin.

	Crunch	Exercise Coach
Disclosure honesty	B	B
Investment from	$2,147,500	$259,840
Total fees	7%	7%
Outlets	486	215
Lawsuits	2	0

Crunch: what their numbers say

Crunch Fitness only: 331 qualified domestic locations (94% reporting). Provides gross revenue ranges, EBITDA by age cohorts (12-59 months), active member counts. Crunch Select: no financial performance representations disclosed.

Exercise Coach: what their numbers say

Gross Sales & Select Operating Expenses (Marketing, Payroll, Rent, Utilities) for 182 Qualifying Studios in 2024. All Qualifying Studios open entire year. Excludes owner compensation, taxes, insurance, technology fees.

Get the real owner take-home for either — $149

Full net-profit math, financing, red flags. See a sample →