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Domino's Pizza vs Brixx Wood Fired Pizza — which franchise is the better buy?
Side by side from the public FDDs — no franchisor spin.
| Domino's Pizza | Brixx Wood Fired Pizza | |
|---|---|---|
| Disclosure honesty | B | C |
| Investment from | $107,450 | $987,550 |
| Total fees | 9.5% | 7% |
| Outlets | 7,236 | 19 |
| Lawsuits | 6 | 0 |
Domino's Pizza: what their numbers say
AWUS data 2020-2024 for franchised/company-owned traditional stores. EBITDA percentages by sales bracket (1.7%-14.7%). 44-51% stores achieved/exceeded AWUS. Limited to US excluding territories.
Brixx Wood Fired Pizza: what their numbers say
Discloses New South-operated and franchisee-operated average/median gross sales for 2024-2025. New South avg $2.8-2.9M; franchisee avg $1.7-1.8M. Excludes operating costs, expenses, royalties. Cherry-picks established units (1+ year operation only).
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