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Exercise Coach vs Fit — which franchise is the better buy?

Side by side from the public FDDs — no franchisor spin.

	Exercise Coach	Fit
Disclosure honesty	B	B
Investment from	$259,840	$65,950
Total fees	7%	6.5%
Outlets	215	141
Lawsuits	0	0

Exercise Coach: what their numbers say

Gross Sales & Select Operating Expenses (Marketing, Payroll, Rent, Utilities) for 182 Qualifying Studios in 2024. All Qualifying Studios open entire year. Excludes owner compensation, taxes, insurance, technology fees.

Fit: what their numbers say

Item 19 provides 2025 gross revenue data for 41 franchisees operating 129 outlets continuously in 2024-2025. Average gross revenue $489,562. Affiliate Powersmith (2024-2025) and franchisee revenue breakdowns by quartile included.

Get the real owner take-home for either — $149

Full net-profit math, financing, red flags. See a sample →