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Keke's Breakfast Cafe vs Newk's and Newk's Eatery — which franchise is the better buy?
Side by side from the public FDDs — no franchisor spin.
| Keke's Breakfast Cafe | Newk's and Newk's Eatery | |
|---|---|---|
| Disclosure honesty | B | B |
| Investment from | $638,425 | $927,500 |
| Total fees | 7.75% | 6.75% |
| Outlets | 82 | 97 |
| Lawsuits | 3 | 0 |
Keke's Breakfast Cafe: what their numbers say
Average operating profits for 27 franchises open 12+ months in 2025. Top half averaged $637,964 EBITDA (26.3% of sales); bottom half $310,347 (19.3%). Excludes debt service, owner compensation.
Newk's and Newk's Eatery: what their numbers say
Company-owned restaurants: AUV $2.19M, EBITDA 16.18%. Franchised: AUV $2.36M. Data from 88 restaurants open since July 2023. Unaudited.
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