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The real numbers on owning a Dazzler Select franchise
Budget Hotel / Conversion Franchise · FDD 2026 · from public state filings
FDisclosure honesty
This franchisor discloses little to no earnings data (Item 19).
★☆☆☆☆FranchiseValidate transparency rating: 1/5
Investment
$187,401–$1,907,107
Total fees
—
Outlets
4
Closure signals
0 ceased, 0 terminated
Lawsuits
10
Is Dazzler Select worth it? How it compares to 312 similar franchises
Startup cost
from $187,401
pricier than 62% of peers
Disclosure honesty
Grade F
less honest than most of the category
Closure rate
0.0% of outlets
better than most (median 1.5%)
Disclosed lawsuits
10
more litigious than 94% of peers
Benchmarked against every other franchises franchise we've graded from public FDDs — the context the franchisor's pitch never gives you.
What their own earnings claim actually says
No financial performance representations made. Franchisor explicitly states no representations about franchisee future performance or past outlet performance provided.
Honesty grade F: the disclosed numbers are incomplete or framed to look better than an owner's real take-home.
Failure & turnover reality (Item 20)
Brand new in 2025 with 4 outlets opened; insufficient performance history available.
Legal history (Item 3)
10 matters disclosed.
Get the full Dazzler Select validation report — $149
The franchisor won't put real owner profit in writing. We do — reconstructed from their own FDD.
Franchisor's framing: No financial performance representations made. Franchisor explicitly states no representations …
🔒 Real estimated owner take-home (low / median / high) — unlocked in the report
Reconstructed owner P&L — net take-home after royalty, ad fund, rent, labor & debt
Break-even timeline + cash-on-cash ROI on your investment
Full fee stack + required-purchase markups
Decoded real failure / closure rate
How it ranks vs comparable franchises
Validation-call playbook — who to call + the exact questions
The FDD lists a total initial investment of about $187,401–$1,907,107, including a $35,000 initial franchise fee.
How much do Dazzler Select franchise owners make?
Dazzler Select discloses little or no earnings data (Item 19) — meaning the franchisor won't put real owner profit in writing. That's a red flag worth questioning.
What is the Dazzler Select franchise failure rate?
Brand new in 2025 with 4 outlets opened; insufficient performance history available.
Is a Dazzler Select franchise worth it?
It depends on the numbers, not the pitch. Dazzler Select scores F on disclosure honesty, and discloses 10 legal matters. Get the real owner take-home before you sign.
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Source: WI DFI Franchise Registration (2026). FranchiseValidate is independent and not affiliated with Dazzler Select or its franchisor. Figures are extracted from the franchisor's own public disclosure document; verify against the current FDD before any decision.