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SUBJECT DOSSIER · FDD 2026

Elements Massage Franchise

Cost, fees, owner earnings, closure rate and litigation for a Elements Massage franchise — pulled from the franchisor's own public FDD (2026), not its sales material.

Hair, Beauty & Personal Care · disclosure-honesty grade · from public state filings

Disclosure honesty

B
Transparency 4 / 5

Elements Massage discloses earnings (Item 19) — but the grade is how honestly. We graded it B.

Outlets239
Disclosed lawsuits1
Closure signals6 ceased
Investment
$524,989–$1,097,853
Total fees
10% of sales
Outlets
239
Closure signals
6 ceased, 6 terminated
Lawsuits
1
◢ FINDINGS
ITEM 20
6 outlets ceased operations
6 closures in 2025; 6 terminations in 2025; 15 transfers in 2025. Modest churn among 239 outlets.
ITEM 03
1 legal matters disclosed
Litigation in Item 3 signals how the franchisor treats its franchisees.

What their own earnings claim actually says

2025 data: 234 studios open throughout year. Average gross revenue $981,430 (median $897,288). 42.3% met/exceeded average. Top 10 averaged $2.37M; bottom 10 averaged $353K. Same-studio growth 4.5%.

What a Elements Massage franchise actually costs to run

FeeDisclosedWhere it comes from
Initial franchise fee$40,000Item 5 — paid up front, before you open
Royalty6% of gross salesItem 6 — charged on revenue, not profit
Advertising fund4% of gross salesItem 6 — brand marketing, spent at the franchisor's discretion
Total recurring fees10% of gross salesBefore rent, labor, food or debt service
Total initial investment$524,989 – $1,097,853Item 7 — franchisor's own low/high estimate

6% royalty + 2% Brand Marketing + $2,000/month Local Advertising + 2% Local Spend. Multiple supplemental fees possible.

Royalty and ad-fund percentages are charged on gross sales — an owner pays them whether or not the location is profitable.

Elements Massage system size and owner turnover

Total outlets239
Ceased operations6
Terminated by franchisor6
Transferred to new owners15
Closure rate2.5% of outlets

6 closures in 2025; 6 terminations in 2025; 15 transfers in 2025. Modest churn among 239 outlets.

From Item 20 of the FDD 2026. Terminations and ceased operations are the franchisor's own count of owners who stopped — the number the sales pitch leaves out.

Is Elements Massage worth it? — how it compares to 47 similar franchises

Ongoing fees10% of salessteeper than 81% of hair, beauty & personal care franchises
Startup costfrom $524,989pricier than 73% of peers
Disclosure honestyGrade Bmore honest than 75% of hair, beauty & personal care franchises
Closure rate2.5% of outletsworse than 78% of peers
Disclosed lawsuits1about average

Benchmarked against every hair, beauty & personal care franchise we've graded from public FDDs — the context the franchisor's pitch never gives you.

◤ CLASSIFIED · ITEM 19 RECONSTRUCTED

Owner take-home for a Elements Massage

The franchisor's framing: 2025 data: 234 studios open throughout year. Average gross revenue $981,430 (median $897,2… We reconstruct what an owner actually keeps, from their own FDD.

LOW
MEDIAN
HIGH

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Elements Massage franchise — frequently asked

How much does a Elements Massage franchise cost?
The FDD lists a total initial investment of about $524,989–$1,097,853, including a $40,000 initial franchise fee.
How much do Elements Massage franchise owners make?
2025 data: 234 studios open throughout year. Average gross revenue $981,430 (median $897,288). 42.3% met/exceeded average. Top 10 averaged $2.37M; bottom 10 averaged $353K. Same-studio growth 4.5%. We grade this disclosure B for honesty.
What are the Elements Massage franchise fees?
Elements Massage's FDD discloses a $40,000 initial franchise fee, a 6% royalty on gross sales, a 4% advertising-fund contribution, for roughly 10% of gross sales in recurring fees before rent, labor, or debt service. 6% royalty + 2% Brand Marketing + $2,000/month Local Advertising + 2% Local Spend. Multiple supplemental fees possible.
What is the Elements Massage franchise profit margin?
Elements Massage does not publish a franchisee net-profit margin — almost no franchisor does. What Item 19 actually shows: 2025 data: 234 studios open throughout year. Average gross revenue $981,430 (median $897,288). 42.3% met/exceeded average. Top 10 averaged $2.37M; bottom 10 averaged $353K. Same-studio growth 4.5%. Recurring fees alone take about 10% of gross sales, before rent, labor, food or debt service. Margin has to be reconstructed from the disclosure, not read off it.
What is the Elements Massage franchise failure rate?
6 closures in 2025; 6 terminations in 2025; 15 transfers in 2025. Modest churn among 239 outlets.
How many Elements Massage locations are there?
Elements Massage's FDD reports 239 total outlets, with 6 that ceased operations in the most recent reporting year and 15 transferred to new owners. Item 20 is where system health shows up before the marketing does.
Does Elements Massage have complaints or lawsuits?
Elements Massage discloses 1 legal matter in Item 3 of its FDD. Item 3 covers the franchisor's litigation history, which is the closest thing to a public record of how it treats franchisees — read the case descriptions, not just the count.
Is a Elements Massage franchise worth it?
It depends on the numbers, not the pitch. Elements Massage scores B on disclosure honesty, carries about 10% of sales in ongoing fees, and discloses 1 legal matters. Get the real owner take-home before you sign.

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Source: WI DFI Franchise Registration (2026). FranchiseValidate is independent and not affiliated with Elements Massage or its franchisor. Figures are extracted from the franchisor's own public disclosure document; verify against the current FDD before any decision.