FLOWERAMA Franchise
Cost, fees, owner earnings, closure rate and litigation for a FLOWERAMA franchise — pulled from the franchisor's own public FDD (2025), not its sales material.
Disclosure honesty
FLOWERAMA discloses little or no owner-earnings data (Item 19) — the franchisor won't put real profit in writing.
What their own earnings claim actually says
Franchisor explicitly declines to make any financial performance representations. No past performance or future projections provided.
What a FLOWERAMA franchise actually costs to run
| Fee | Disclosed | Where it comes from |
|---|---|---|
| Initial franchise fee | $35,000 | Item 5 — paid up front, before you open |
| Advertising fund | 2% of gross sales | Item 6 — brand marketing, spent at the franchisor's discretion |
| Total recurring fees | 2% of gross sales | Before rent, labor, food or debt service |
| Total initial investment | $227,000 – $1,169,000 | Item 7 — franchisor's own low/high estimate |
BloomNet fees and wire service charges apply separately. Marketing fund 2% if established. Late fees 10% plus 10% annual interest.
Royalty and ad-fund percentages are charged on gross sales — an owner pays them whether or not the location is profitable.
FLOWERAMA system size and owner turnover
| Total outlets | 37 |
| Ceased operations | 3 |
| Terminated by franchisor | 0 |
| Transferred to new owners | 2 |
| Closure rate | 8.1% of outlets |
System declined 3 outlets in FY2025. No openings. 7% annual attrition rate concerning.
From Item 20 of the FDD 2025. Terminations and ceased operations are the franchisor's own count of owners who stopped — the number the sales pitch leaves out.
Is FLOWERAMA worth it? — how it compares to 59 similar franchises
| Ongoing fees | 2% of sales | lower than most (median 7%) |
| Startup cost | from $227,000 | pricier than 71% of peers |
| Disclosure honesty | Grade F | less honest than most of the category |
| Closure rate | 8.1% of outlets | worse than 71% of peers |
| Disclosed lawsuits | 2 | more litigious than 72% of peers |
Benchmarked against every retail & business services franchise we've graded from public FDDs — the context the franchisor's pitch never gives you.
Owner take-home for a FLOWERAMA
The franchisor's framing: Franchisor explicitly declines to make any financial performance representations. No past … We reconstruct what an owner actually keeps, from their own FDD.
- Reconstructed owner P&L — net take-home after royalty, ad fund, rent, labor & debt
- Break-even timeline + cash-on-cash ROI
- Full fee stack + required-purchase markups
- Decoded real failure / closure rate
- How it ranks vs comparable franchises
- Validation-call playbook — the exact questions to ask
See a full sample report → · 30-day guarantee
FLOWERAMA franchise — frequently asked
- How much does a FLOWERAMA franchise cost?
- The FDD lists a total initial investment of about $227,000–$1,169,000, including a $35,000 initial franchise fee.
- How much do FLOWERAMA franchise owners make?
- FLOWERAMA discloses little or no earnings data (Item 19) — meaning the franchisor won't put real owner profit in writing. That's a red flag worth questioning.
- What are the FLOWERAMA franchise fees?
- FLOWERAMA's FDD discloses a $35,000 initial franchise fee, a 2% advertising-fund contribution, for roughly 2% of gross sales in recurring fees before rent, labor, or debt service. BloomNet fees and wire service charges apply separately. Marketing fund 2% if established. Late fees 10% plus 10% annual interest.
- What is the FLOWERAMA franchise profit margin?
- FLOWERAMA discloses no Item 19 earnings representation, so no profit margin can be derived from the FDD at all. Any margin figure quoted elsewhere is an estimate, not a disclosure.
- What is the FLOWERAMA franchise failure rate?
- System declined 3 outlets in FY2025. No openings. 7% annual attrition rate concerning.
- How many FLOWERAMA locations are there?
- FLOWERAMA's FDD reports 37 total outlets, with 3 that ceased operations in the most recent reporting year and 2 transferred to new owners. Item 20 is where system health shows up before the marketing does.
- Does FLOWERAMA have complaints or lawsuits?
- FLOWERAMA discloses 2 legal matters in Item 3 of its FDD. Item 3 covers the franchisor's litigation history, which is the closest thing to a public record of how it treats franchisees — read the case descriptions, not just the count.
- Is a FLOWERAMA franchise worth it?
- It depends on the numbers, not the pitch. FLOWERAMA scores F on disclosure honesty, carries about 2% of sales in ongoing fees, and discloses 2 legal matters. Get the real owner take-home before you sign.
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Compare FLOWERAMA to similar franchises
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Source: MN CARDS 34975-202510-07 (Clean FDD 2025). FranchiseValidate is independent and not affiliated with FLOWERAMA or its franchisor. Figures are extracted from the franchisor's own public disclosure document; verify against the current FDD before any decision.