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The real numbers on owning a Decorating Den franchise

Interior Design/Decorating Services · FDD 2025 · from public state filings
FDisclosure honesty
This franchisor discloses little to no earnings data (Item 19).
Investment
$52,725–$73,400
Total fees
10% of sales
Outlets
211
Closure signals
18 ceased, 12 terminated
Lawsuits
1

What their own earnings claim actually says

No financial performance representations made. Franchisor does not authorize employees to make oral/written projections.

Honesty grade F: the disclosed numbers are incomplete or framed to look better than an owner's real take-home.

Failure & turnover reality (Item 20)

24 outlets ceased operations 2022-2024; declining outlet count (-24 net).

Legal history (Item 3)

1 matters disclosed.

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The franchisor won't put real owner profit in writing. We do — reconstructed from their own FDD.

Franchisor's framing: No financial performance representations made. Franchisor does not authorize employees to make …
🔒 Real estimated owner take-home (low / median / high) — unlocked in the report

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Decorating Den franchise — frequently asked

How much does a Decorating Den franchise cost?
The FDD lists a total initial investment of about $52,725–$73,400, including a $39,900 initial franchise fee.
How much do Decorating Den franchise owners make?
Decorating Den discloses little or no earnings data (Item 19) — meaning the franchisor won't put real owner profit in writing. That's a red flag worth questioning.
What is the Decorating Den franchise failure rate?
24 outlets ceased operations 2022-2024; declining outlet count (-24 net).
Is a Decorating Den franchise worth it?
It depends on the numbers, not the pitch. Decorating Den scores F on disclosure honesty, carries about 10% of sales in ongoing fees, and discloses 1 legal matters. Get the real owner take-home before you sign.

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Source: MN CARDS 34295-202506-05 (Clean FDD 2025). FranchiseValidate is independent and not affiliated with Decorating Den or its franchisor. Figures are extracted from the franchisor's own public disclosure document; verify against the current FDD before any decision.