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SUBJECT DOSSIER · FDD 2021

Nutrishop

Retail & Business Services · disclosure-honesty grade · from public state filings
GRADE D · WEAK DISCLOSURE

Disclosure honesty

D
Transparency 2 / 5

Nutrishop discloses earnings (Item 19) — but the grade is how honestly. We graded it D.

Outlets101
Disclosed lawsuits4
Closure signals12 ceased
Investment
$149,000–$255,950
Total fees
Outlets
101
Closure signals
12 ceased, 0 terminated
Lawsuits
4
◢ FINDINGS
ITEM 19
Grade D disclosure
The disclosed numbers are incomplete or framed to look better than an owner's real take-home.
ITEM 20
12 outlets ceased operations
12 ceased operations in 2025; 0 terminations by franchisor suggests voluntary closures.
ITEM 03
4 legal matters disclosed
Litigation in Item 3 signals how the franchisor treats its franchisees.

What their own earnings claim actually says

Discloses annual product purchases only (not net income). Non-Pro-Shops: avg $170,390 (37.5% achieved), median $150,555. Pro-Shops: avg $81,565 (38.5% achieved), median $79,428. Excludes other approved supplier purchases.

Is Nutrishop worth it? — how it compares to 59 similar franchises

Startup costfrom $149,000about average (median $157,952)
Disclosure honestyGrade Dtypical for the category
Closure rate11.9% of outletsworse than 86% of peers
Disclosed lawsuits4more litigious than 83% of peers

Benchmarked against every retail & business services franchise we've graded from public FDDs — the context the franchisor's pitch never gives you.

◤ CLASSIFIED · ITEM 19 RECONSTRUCTED

Owner take-home for a Nutrishop

The franchisor's framing: Discloses annual product purchases only (not net income). Non-Pro-Shops: avg $170,390 (37.… We reconstruct what an owner actually keeps, from their own FDD.

LOW
MEDIAN
HIGH

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Nutrishop franchise — frequently asked

How much does a Nutrishop franchise cost?
The FDD lists a total initial investment of about $149,000–$255,950, including a $20,000 initial franchise fee.
How much do Nutrishop franchise owners make?
Discloses annual product purchases only (not net income). Non-Pro-Shops: avg $170,390 (37.5% achieved), median $150,555. Pro-Shops: avg $81,565 (38.5% achieved), median $79,428. Excludes other approved supplier purchases. We grade this disclosure D for honesty.
What is the Nutrishop franchise failure rate?
12 ceased operations in 2025; 0 terminations by franchisor suggests voluntary closures.
Is a Nutrishop franchise worth it?
It depends on the numbers, not the pitch. Nutrishop scores D on disclosure honesty, and discloses 4 legal matters. Get the real owner take-home before you sign.

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Source: WI DFI Franchise Registration (2021). FranchiseValidate is independent and not affiliated with Nutrishop or its franchisor. Figures are extracted from the franchisor's own public disclosure document; verify against the current FDD before any decision.